Welcome to Marketers in Demand, a 15-year-old marketing agency whose passion is setting the industry standard for B2B tech marketing.

The team here all plays an important part as we pursue partnerships with more B2B tech clients than any marketing agency in the world.

We create a large volume of content for our clients in the form of blog articles, social posts, ebooks, and more. To do this, we heavily rely on expert-driven content sources (interviews, podcasts, speeches, etc.) and use both AI and human editing to develop many pieces of content from these resources. We are looking for an Written Content Specialist to lead the charge in the development of these assets.

Responsibilities

Content Development

• Write and edit compelling, research-backed content that educates and engages B2B tech audiences while maintaining clarity and professionalism.
• Ensure all written content meets high editorial standards, including consistency in voice, grammar, readability, and formatting across various deliverables.
• Adapt content for different channels (e.g., website, blog, email, LinkedIn) to maximize engagement and effectiveness based on audience and platform.
• Conduct light research and fact-checking to enhance AI-generated drafts and ensure accuracy, credibility, and alignment with industry trends.
• Collaborate with content creators and marketing strategists to ensure that outputs align with the client’s brand voice, tone, and overall objectives.

AI Prompting

• Use AI tools (ChatGPT, Gemini, Claude, etc.) to generate high-quality content based on templates and adjust them to fit specific use-cases for different clients and deliverables.
• Understand prompt engineering—how to structure prompts effectively, including understanding the inputs needed to achieve high-quality outputs.
• Take existing prompt templates and modify them based on specific client needs and scenarios.
• Create custom prompts to generate content, solve problems, or enhance productivity, tailored to a particular context or goal as provided by team members.
• Stay up to date on the latest trends in AI, incorporating emerging tools and best practices into your workflow to enhance the content development process.
• Develop AI-generated imagery using various tools for content assets, with a good understanding of how to creatively approach and apply AI in visual media.

Any applicants should have strong proficiency in the use of AI tools for content generation, demonstrate knowledge of prompt engineering, and have strong experience working with AI tools, generally.

You will love it here if you:

• Do what you say (have integrity)
• Make it a 9 (pursue progress, not perfection)
• Say what you mean (balance candor and grace)
• Are a problem solver (solution-centric)
• Are a systems thinker (solve the root problem, not the symptom)

As an agency, we are only as good as our team. We prioritize training our team to help them succeed—as each individual grows, so does the organization. In this role, you’ll be accountable for the quality of the prompting outputs as well as billing time in our project management system for your work across different clients.

Join us at Marketers in Demand and help us shape the future of B2B tech marketing!